Are sales and marketing separate?

Sales and marketing are two business functions within an organization -- they both impact lead generation and revenue. The term, sales, refers to all activities that lead to the selling of goods and services. And marketing is the process of getting people interested in the goods and services being sold.

Melany Moloney
Melany Moloney

Friendly food buff. Amateur music maven. Communicator. Devoted social media enthusiast. Wannabe twitter evangelist. Infuriatingly humble marketing ninja.